Striving daily to
reach new audiences for businesses & brands, while growing them profitably & ethically.

This is me

More than a decade ago, I said goodbye to financial services and set out on a path to find a place in corporate America where I could drive business impact—not just report on it. In the process, I found what I LOVE to do. Every day, I take on the challenge of helping brands reach and engage their target audience. Through rich insights and data-driven campaigns, consumers feel seen, heard, and eventually moved to action by work.

Brand Management Influencer Marketing
Campaign Management

Customer Acquisition Social & Digital Media

Public Relations Brand Strategy

Lead Generation Media Strategy & Planning

Audience Insight & Strategy

I advise brands, businesses, and people on how to best position themselves for massive growth & impact

Through my work as a marketing executive and online presence as The Millennial Mentor, I help people, brands, and businesses position themselves for massive growth & impact. How you might ask? My philosophy is simple, if you get to the why the what will reveal itself and the how will follow.

Technically speaking, I was never supposed to be a marketer. I studied finance in college, and it wasn't until a year into my financial services career that I began to question the brand strategy behind all of the numbers I was analyzing during earnings season. I went on to earn my MBA in Marketing & Sustainable Enterprise as well as a Certificate in Non-profit Leadership from UNC Kenan-Flagler Business School. Although I am well into my marketing career now, I am still hyper-focused on the business impact of marketing efforts.

There's still decades worth of work ahead. Want to join forces? Click the button below!

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Brands I've Worked On

From limited edition smokin' hot peanut butter cups to viral Thanksgiving campaigns, I've had a blast building and revamping brands based on relevant consumer insights. What's next? Hmmmmm...